Priced in the open. Scaled to your team.
Month one is the Diagnose. Coaching and mentorship then continues at 30% less, with a three-month minimum and month to month after that.
All prices exclude VAT. Software and data costs are passed through at cost. Custom covers up to four reps, then each additional rep adds £1,875 to month one and £962.50 a month. Core covers up to 10 reps and The Full up to 20.
Everything that’s included, at every level.
| Custom | Core | The Full | |
|---|---|---|---|
| Team size | Up to 4, then per rep | 5 to 10 reps | 11 to 20 reps |
| Month one · Diagnose | £7,500 | £15,000 | £25,000 |
| Then monthly | £3,850 | £10,500 | £17,500 |
| Each extra rep | £1,875 + £962.50/month | Included to 10 | Included to 20 |
| Fractional sales director | About 1 day a week | About 2 days a week | About 3 days a week |
| AI SDR pods, built and managed | 1 | 2 | 4 |
| Diagnose: audit, ICP, baseline, playbook | ✓ | ✓ | ✓ |
| Weekly pipeline review | ✓ | ✓ | ✓ |
| Coaching | Weekly team coaching | Team coaching and 1-to-1s | Team, 1-to-1 and manager coaching |
| Live deal support | On request | Up to 2 deals a month | Up to 4 deals a month |
| Hiring support and scorecard | — | — | ✓ |
| CRM set-up and live dashboard | ✓ | ✓ | ✓ |
| Monthly results report | ✓ | ✓ | ✓ |
| Private client portal | ✓ | ✓ | ✓ |
| Response time | 1 working day | Same working day | Same day, priority |
Your quote, yours to keep.
Add your details and download a branded PDF quote to share with your co-founders or board.
What would it cost to build in-house?
Compare a year of the recommended package with hiring a sales director and SDRs yourself. Adjust the salaries to match your market.
Assumes 25% employer on-costs and a 20% recruiter fee. The number of SDRs matches the AI SDR pods in the recommended package.
Before you book.
What’s the minimum commitment?
Three months: the Diagnose month plus two months of coaching and mentorship. After that it runs month to month with 30 days’ notice.
Who owns what you build?
You do. The playbook, sequences, dashboards, CRM configuration and hiring scorecard belong to you once paid for.
How is this different from hiring a sales director?
You get senior leadership from week one, without a six-month search or six-figure salary, plus an outbound engine a single hire wouldn’t bring. The playbook stays with you if you later hire in-house.